Who is your company? Don’t Fall into the Grand Customer Service Canyon

Apr 20, 2011 No Comments

Quality and price advantages only last for a little while…it’s service excellence that paints a lasting positive impression in the client’s mind. So how do we ensure that we achieve service-excellence day-in and day-out?

Read more

Simple Tips for Solid SEO Foundations – Website Common Sense that Isn’t Common Practice

Feb 22, 2011 No Comments

SEO has been quite the buzz for several years now. It’s a $10.5 BILLION space in the marketing sector that few people truly understand. Let it be known that the majority of SEO results stem from a solid foundation built into the concept of your website design.

Read more

Sales-Stripping – Do You Know Which Costume Your Prospect has You Wearing?

Feb 17, 2011 No Comments

This is an article about one of the most overlooked points in the selling process that kills salespeople every day…even those who are committed, honest, and competent. It is a true testament to the statement that “just because it’s common sense doesn’t mean it’s common practice”.

Want to work smarter? Keep reading…Cheers!

Read more

Watch Your HR Back! — Class Actions Threaten “Enormous’ Financial Risk

Feb 14, 2011 No Comments

If you followed some of last months articles, you noticed how many more class-action suits are hitting even small-middle market companies. Just because you have 50-500 employees does not mean you’re under the radar. Note the following:

Read more

WIIFM – WHAT’S IN IT FOR ME?? – “From Commodity to Compelling – Does Your Value Proposition Have Substance?”

Jan 20, 2011 No Comments

Most companies have horribly weak value propositions and don’t realize how much that costs them. Nothing is worse than having worked hard and continuing to do so every day, such that you know you’re better than most of your competitors, and then not getting the credit you deserve for doing something better.

Read more